New York City F.C. to debut crest through the fans

NYCFC Logo Design

New York City F.C. are preparing to debut their crest – and fans will play a big part in the reveal.

The club is set to release a “crest generator” tool on their website, allowing fans to submit their shield ideas. Each crest will then become a pixel in a “badge of badges” mosaic, depicting the club’s new shield as part of a grand unveiling expected to happen on March 10th.

“New York City FC will be a Club for its fans, which is why they should have a hand in creating its identity,” said New York City FC Chief Executive Officer Ferran Soriano. “We want the badge to be an authentic representation of New York City’s spirit and personality. This design tool will enable fans throughout the City and the world to send in their concepts and to be part of the creation of New York City FC.”

This is the first part of a three-step process for the club’s shield. After fan submissions, NYCFC will reveal two potential shields for fans to vote for based on designs by a hired outside part. Those will likely be revealed in the final week of February. On March 10th, the entire campaign comes to a head with the shield unveiling and the presentation of the “badge of badges” mosaic.

The generator will have template options for fans to choose from, but will also allow for uploads of original designs and photos. The “badge of badges” mosaic shield will be viewable online, allowing fans to zoom in on their original artwork, while a “physical manifestation” of the piece is expected to be displayed in the Clubs’ permanent facilities once that has been secured.

“As a former player, I know the pride an athlete feels when wearing the badge of their club,” NYCFC Head Coach Jason Kreis says. “In this case, I feel it will be all the more special having had the fans participate in it in such a meaningful way.”

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18 Comments on "New York City F.C. to debut crest through the fans"

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Dave from Dix Hills
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Dave from Dix Hills
2 years 4 months ago

Don’t Red Bull have some weird mosaic of their logo in the stadium entrance?

BKH603
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

J Ruben Ortiz Diaz
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2 years 4 months ago

Nice

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[…] Empire of Soccer reports that NYC FC will announce the final design of what the team calls, the “badge of badges,” at a ceremony on March 10. […]

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[…] Empire of Soccer reports that NYC FC will announce the final design of what the team calls, the “badge of badges,” at a ceremony on March 10. […]

NYCFC
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

TheRealFbloke
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

Mgermaine28
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

michaelcuello
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

darrenmurray
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

ManCandLovingIt
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

Dejesus26
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

Zak
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Zak
2 years 4 months ago

So…after the fans submit their designs, they get to vote on two designs created by a hired designer. Does he incorporate any fan ideas, or is the fan submission thing just for PR?

SarriaTweets
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

Juliusta_
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2 years 4 months ago

RT @EmpireOfSoccer: New York City F.C. to debut crest through the fans: http://t.co/KaPrTgRvai #NYCFC #MLS

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[…] New York City FC to debut crest through the fans New York City F.C. are preparing to debut their crest – and fans will play a big part in the reveal. The club is set to release a “crest generator” tool on their website, allowing fans to submit their shield ideas. Each crest will then become a pixel … Read more on Empire Of Soccer […]

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[…] Martinez of Empire of Soccer reported, “This is the first part of a 3-step process for the club’s shield. After fan submissions, […]

J Ruben Ortiz Diaz
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2 years 3 months ago

J Ruben Ortiz Diaz liked this on Facebook.

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